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About SSP-unlock

Steve is the founder of SSP and the creator of Exhibition Mastery and Straight Spaghetti.

Change your message to change your response

By |2020-05-16T22:47:16+01:00May 13th, 2020|Business, Random musing|

Change your message to change your response #stayathome to #stayalert The change in messaging from our Government caused quite a stir on Sunday.  Personally, I found the message was very clear and it raised an eyebrow as I doffed my cap to what, I believe, the Government are trying [...]

Covid 19 Update – SSP

By |2020-05-16T23:45:45+01:00May 4th, 2020|Business, Exhibition Mastery, News, Straight Spaghetti|

COVID 19 Update from Steve at SSP - Unlocking Potential We live in strange times where the end is not yet in sight. Businesses have had to change their approaches over night - and so has SSP. For Straight Spaghetti. We are still able to offer our spaghetti straightening services but remotely. We have adapted [...]

Buckinghamshire Business Exhibition – March 6th 2020

By |2020-03-10T18:01:32+00:00March 10th, 2020|Exhibition Review, Exhibitions, Uncategorised|

Buckinghamshire Business Exhibition - 6th March 2020 Local exhibitions and networking conferences are essential to the growth of new businesses and when they run, you really should support them either by exhibiting or attending. The Buckinghamshire Business First Exhibition is just such an event and was part of the [...]

Corona Virus and Exhibitions

By |2020-03-02T16:22:24+00:00March 2nd, 2020|Exhibition Mastery, Exhibition Success, Exhibitions, News|

Corona Virus and Exhibitions - What can I do? The global outbreak of Coronavirus has been top of the headlines over the last few weeks. In the exhibition industry, it has had a significant impact with travel restrictions and in some extreme cases, the cancellation of major events. The [...]

What makes a good Stand Hand

By |2020-01-16T17:17:16+00:00January 16th, 2020|Exhibition Mastery, Exhibition Success, Exhibitions|

What makes a good Stand Hand? Good Stand Hands are worth their weight in gold. Especially if exhibitions and trade shows are a key element of your business development strategy. You know a good stand hand when you see one. Their ability to engage with [...]

I wandered lowly as a cloud – the importance of contingency

By |2019-12-21T00:44:05+00:00December 21st, 2019|Business, Straight Spaghetti|

I wandered lowly as a cloud - The importance of contingency I learned a very valuable lesson earlier this week. While stood in front of a room of delegates on client site for a bespoke Exhibition Mastery training course, my trusty old MacBook Pro decided that trying to send the signal [...]

Networking Exhibitions – Are they worth it?

By |2019-11-21T21:01:33+00:00November 21st, 2019|Business, Exhibition Mastery, Exhibition Success, Exhibitions|

Networking Exhibitions - Are they worth it? Absolutely yes! Us 'exhibitionists' all know about the big shows - you know the ones at the NEC or Olympia or other such large venue. These large events require planning, quite deep pockets but can 'feel' unreachable to the smaller, newer, growing company. These [...]

Case studies – really really useful

By |2019-09-17T14:10:57+01:00September 17th, 2019|Business, Straight Spaghetti|

Case studies are one of the most powerful pieces of marketing and sales materials you can have.  Is there anything more powerful than a story explaining how you helped your clients through your products or services? If you have a great relationship with your clients, it should be relatively easy to create one - [...]

Why we use WordPress and Avada from Themeisle

By |2019-08-06T22:49:53+01:00August 6th, 2019|Business, Design, Straight Spaghetti|

Why we use Wordpress and Avada We are often asked why we choose Wordpress and the Avada template from ThemeIsle as our 'goto' website set up. The reasons are many but mainly it comes down to simplicity. "Simplicity? Really, I have heard that Wordpress is hard to use." I hear you say! [...]